New Mixaloo Sweepstakes Amplifies the Music

February 7, 2008

Each Digital Mix Tape Created Enters Users to Win Sony Home Entertainment

    POUGHKEEPSIE, N.Y., Jan. 17 /PRNewswire/ -- Mixaloo (,
which enables music fans to create, distribute and sell digital mix tapes
across the Web, today announced the start of a new sweepstakes giving music
fans a chance to overhaul their entertainment system with a new Sony(R)
BRAVIA(R) Theater micro-satellite home theater system, 32" BRAVIA M-Series
LCD HDTV, Sony Walkman(R) Video MP3 Player and other great prizes.

    To enter the sweepstakes, which runs from January 16th 2008 to March
16th 2008, users simply need to sign up for Mixaloo at For
new and existing Mixaloo users, each new digital mix tape created during
the length of the sweepstakes gains them another entry to win, up to 50
total entries per registered user are allowed.

    The sweepstakes offers numerous prizes, including one Grand Prize
winner who will be awarded each of the following:

    --  Sony 32" BRAVIA M-Series LCD HDTV
    --  Sony BRAVIA Theater micro-satellite home theater system
    --  Sony Walkman Video MP3 Player
    --  Mixaloo t-shirt and hat

    Nineteen Runner-up prize packages will include one Sony Walkman Video
MP3 Player, Mixaloo t-shirt and hat. Additional prize packages include
Mixaloo t-shirts and hats.

    The online promotion is also open to users of Mixaloo's Facebook
application, which allows music fans to create digital mix tapes without
leaving To enter the sweepstakes, Facebook users just need to
add the Mixaloo application and enter their email address during
registration. Current Mixaloo Facebook users can click the Sweepstakes box
located at the bottom of their application to enter. Facebook users will
also receive an additional entry to win each time they create a new mix.

    "The more mixes our users create, the more chances they have to win,"
stated Mark Stutzman, CEO and co-founder of Mixaloo. "On top of earning
money and points that are already redeemable on, this
sweepstakes gives music lovers extra incentive to keep spreading digital
mix tapes and help their friends discover new music."

    By bringing the mix tape to the Net generation, Mixaloo rewards music
fans with three simple steps:

    --  Mix - Choose from a selection of more than three million songs to
        create the mix, including every major label and thousands of
        independent artists.
    --  Share - Distribute the mix with 30-second song samples inside a widget
        to any personal Web site such as MySpace, Facebook or Blogger; or via
        email directly to friends.
    --  Earn - Receive half the profit from every sale of each digital mix
        tape.  In addition, collect points from each sale that can be redeemed
        for cool stuff like music gear.

    For more information, and to enter the sweepstakes, visit
    About Mixaloo

    Mixaloo rewards music fans for creating, distributing and selling
digital mix tapes in the social media environment, offering cash and choice
merchandise to mix-makers who successfully market their handiwork. With a
simple interface and over three million songs to choose from, including
every major label, Mixaloo makes it easy for users to promote their
favorite songs and discover new music. The company is based in
Poughkeepsie, New York. To start creating digital mix tapes, visit

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